Potato chips are deep fried or baked thin slices of potato, served as a snack item and mixed with various flavorings agents and ingredients including herbs, masala, spices and cheeses. Here is the list of major players of Indian snack foods market and leading packaged snack foods manufacturing companies.
Lay’s brand of potato chip is owned by PepsiCo, The Wafer Style chips are one of the most popular potato chips in India, available in so many local flavors. PepsiCo company India’s favorite brands like Pepsi, Tropicana, Quaker, Kurkure, lipton tea and Aquafina water bottles.
Bingo potato chips by ITC are available in six flavors of salted, masala, tomato, chilli and cream with onion. ITC Limited is the most popular Indian FMCG company and major brands include Wills Navy Cut, Aashirvaad Aata, Sunfeast, Candyman, B natural and Yippee.
Uncle Chipps brand is also very popular in India, The of potato chips brand was once a market leader in the industry. The brand was made of potato, edible vegetable oil and sold in India with tag line -Bole mere lips, I love Uncle Chipps.
Pringles brand of potato snack chips is owned by Kellogg’s, An American brand and fourth most popular brand of potato chips in India after Lay’s, Bingo and Uncle Chipps. Pringles are also available in several flavors and the content include potato, corn, rice and some sweeteners.
Haldiram’s is a major brand of potato chips in India, Also has wide variety of Indian sweets and snacks items. The company produces bhujia sev, navratan mix, potato chips, sonpapdi, moong daal and are popular with the Indian diaspora.
Parle offers a range of tempting potatoes wafers in six flavours, Aloo Chaat, Tangy Tomato, Classic Salted and Piri Piri. The Indian food company is famous for biscuit brand Parle-G, is the largest selling biscuit brand in India along with KrackJack, 20-20, Hide & Seek and Milano.
Balaji Wafers and Namkeen company manufacture snacks in various flavours and a member of the Snacks Food Association. The company has seen a tremendous growth in the chips sector and today a major players of potato chips in India along with Parle and Bingo.
Yellow Diamond company offers chips, namkeen, dips rings, fingers and among the top snack manufacturing companies of India. The company is based in Indore and known for excellent processing & packaging of all its brands Kurves, Katori, Wheels, Rings and Pipes.
Budhani Bros Waferwala from Pune offers crispy, tasty and high quality Potato chips, wafers and mixtures in India. The reputed brand is known for quality products and crispy wafers, potato mixture, salted peanuts and cashew nuts.
Kettle Studio potato chips are made from real ingredients like perfect potato, cooked in finest refined sunflower and the chips with crunch, Popular flavours of Kettle Studio chips are sea salt, jalapenos and pepper jack cheese, balsamic vinegar and paprika with exotic spices.
There are more brands of potato chips available in India such as Ruffles,Visalakshi’s Snacky Potato Chips,Jacker,Tastilo Nacho,Cornitos Nachos and Namkeen brands like Bikaji and Bikanervala.